STUDYLOGIC Saw Record Soluble Coffee Consumption During the Pandemic
STUDYLOGIC Saw Record Soluble Coffee Consumption During the Pandemic in North America
October 2022
Market Intelligence Firm, STUDYLOGIC saw record soluble coffee consumption during the pandemic in NAM.
According to Analyst Joe Brett: Consumers gravitated to the low-cost options in North America. Historically, soluble coffee had been declining YOY by 2%-5%. This was driven by in-home and those returning back to work.
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